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HBAA Training: Selling Skills
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When: Friday 5th July 2019
9:00 am - 5:30 pm
Where: Novotel London West Hotel
1 Shortlands
Hammersmith International Ctre
London, London  W6 8DR
United Kingdom
Contact: HBAA

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Contrary to popular belief you need more than just a great personality to be a top sales person!

Whether you're new to sales or have been selling for a while, your success can be improved by learning proven sales techniques. Research into what makes sales people effective highlighted a consistent approach.  This course breaks down that process and teaches delegates how to follow a structured approach.  In addition, it focuses on the core skills needed by sales people.  The theory taught on the course is re-enforced through plenty of practical exercises and role-plays.


Course Objectives

  • To enable the delegates to model their behaviour on that used by successful sales people.
  • Help delegates understand the sales process by deconstructing it.
  • Improve sales skills through exercises and role-plays.


Areas Covered

  • The Sales Process
  • Opening the sale
  • Questioning techniques
  • Identifying customers needs
  • Talking benefits not features
  • Closing techniques and overcoming objections


Target Audience

Sales executives, sales managers and non-sales people who find themselves selling as part of their wider role

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